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SEO, SaaS & B2B
I create and optimize content across the customer journey from “high-funnel” topics that capture broad audience interest to in-depth guides and action-focused pages that drive conversions.
Debating SEO vs. GEO misses the point:
How to think in terms of visibility
Search Engine Land
Natural backlink profiles: What they are
and why they matter for B2B SEO
MarTech
Bounce rate: How to identify and fix issues
Search Engine Land
What is the Knowledge Graph?
How it affects SEO visibility
Search Engine Land
H1 tags for marketers:
8 best practices (with examples)
MarTech
Measuring zero-click search:
Visibility-first SEO for AI results
Search Engine Land
“If you’re looking for an editor and content manager, Curtis is GREAT. He can impeccably edit in line with an established brand/style guide, but always has recommendations for impactful improvements. His feedback is insightful and he has a rare ability to balance style/flow with impact/results, always keeping SEO in mind. Curtis is #1 on my list when I need an editor for any project. Highly recommended!”
— Keri Lynn Engel
Project Manager
Exploding Topics
Content Strategy
I develop content strategies for websites within a variety of industries and subjects, including retail (stores and D2c), B2B, SaaS, education, finance, medical, legal, and healthcare, among others.
Construction Safety Week:
What It Is and What You Can Do
ConsumerSafety.org
Roundup Verdicts:
See Every Jury Decision at a Glance
ConsumerSafety.org
Jonathan Strange & Mr Norrell
(Book Club Page)
Mythgard Academy
Signum Academy Clubs Approved for
New Hampshire’s Learn Everywhere Program
Signum University
“Curtis has been a Godsend; he has played a very important role in helping Signum to survive and grow… Curtis’s experience with website content and design and with site analytics and search-engine optimization have been an important resource for us. In the past few years, he has overhauled and re-written our entire website. I have been continually impressed by his confident and sensitive voice as the author of our website and outreach copy.”
— Corey Olsen, Ph. D.
President & Founder
Signum University
Editorials & Essays
I occasionally write long-form pieces—in both peer-reviewed and opinion publications—on pop culture, current events, and other topics.
Tolkien’s Precious Words
and the Rise of Canon Gatekeeping
Reactor Magazine
Police Brutality Is in the Headlines,
So Where Is Our Jim Gordon of ‘Gotham’?
PopMatters
The Importance of Happiness at Work
Inside Terakeet Blog
“I’ve Never Met Anyone I Didn’t Disappoint”:
In Your Eyes’ Flaws and Fortes
Joss Whedon: The Complete Companion (rev. ed.)
“Curtis is collaborative and brings creative, well-researched ideas to every project. He is my go-to person for constructive feedback on my own work. His edits are always meticulous, precise, thoughtful, and supportive.”
— Katherine Sas
Assoc. Dir. of Faculty Affairs
Penn Dental Medicine
Ebooks and eTexts
Ebook Production
I’ve produced for various purposes at different times. Click through for more information on each:
Project Gutenberg & Distributed Proofreaders
From about 2002-2008, I was heavily involved in public text preservation efforts with Project Gutenberg and the Distributed Proofreaders (username “caw”). Below are a few I’m particularly proud to have worked on.
A full list of the books I was involved in is available on this blog post.
Plucker Books
Before smartphones, “personal data assistants” (PDAs) like PalmPilot allowed people to download and read ebooks. Plucker was an open source reading app for PalmOS, and from about about 2001–2010, I co-owned a website that published free ebooks on Plucker. We produced close to 800 ebooks in Plucker format – a significant feat long before Kindle, iBooks, and other modern ebook vendors came along – and eventually sold the domain in 2010.
(via the Wayback Machine)
Podcasts & Panels
Mythgard Movie Club
From 2017-2019, I organized and hosted 16 panel discussions on various science fiction and fantasy films with the Mythgard Movie Club. Sessions were recorded and available on YouTube.
Kat & Curt’s TV Re-View
From May 2013 – February 2019, I co-hosted Kat & Curt’s TV Re-view, a podcast analyzing science fiction and fantasy television series on an episode-by-episode basis. All episodes are available on the usual podcasting platforms and via kctvreview.wordpress.com.
Creative and Other Writing
McSweeney’s Internet Tendency
See more of my creative work here.